Some places follow you home.
A signature fragrance for Changi Airport, extended into objects travellers could take with them.
Explore the project
Changi Airport ×
Oo La Lab.
Changi wanted to connect with travellers through scent and leave a lasting impression beyond the visual experience of the airport.
- Signature
- a fragrance for the airport
- Spatial
- scent across touchpoints
- Retail
- a take-home collection

A place, expressed in scent.
We immersed ourselves in the Changi brand and developed a fragrance with orchid, Damask rose and Asian spices. The signature was introduced at key airport touchpoints and extended into perfume oils, reed diffusers and candles.
The fragrance became part of Changi’s brand identity. Its extension into a retail collection gave travellers a way to bring the scent home through the iChangi shop.
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working on?
A brand, a place, a gathering.
Tell us what you have in mind.

