We built a periodic table for fragrance. Here's why this matters.
Every sensory material a designer works with has a shared language. Colour has the Pantone system — a designer in Singapore and a factory in Portugal can align...
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Oo La Lab / Journal
Learn About Fragrances inside Oo La Lab
RE:SCENT - Why Perfume Deserves a Second Life
Perfume is often treated as a disposable object - something we use, tire of, and quietly discard. Yet scent is one of the most emotionally loaded materials we...
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MINDFULNESS AT THE MUSEUM
MINDFULNESS AT THE MUSEUM - we are honoured to collaborate with the National Museum of Singapore for a very special experience: Healing Along the Spice Route. The National Museum...
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Spiritual Whiffs—Scent in Ritual, Religion & Reverie
For millennia, humans have harnessed fragrance to bridge the earthly and the divine. In Egyptian temples around 1500 BCE, priests offered frankincense at dawn, believing its smoke carried...
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A Rallying Scent-Cry—Own Your Nose, Own Your Freedom
Today, more than ever, we need to reclaim our senses. In a world drowning in screens and statistics, our noses remain an under-celebrated portal to truth. Scent is...
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Memory-Making Molecules—Emotion & the Nose
Marcel Proust famously described how tasting a madeleine dipped in tea unlocked a flood of childhood memories he’d long forgotten. Today we know why: scent signals bypass the...
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Oo La Lab’s DNA - Freedom of the Unspoken
Language can wound, exclude, and misinterpret. Words so often demand winners and losers: right or wrong, black or white, narrow binaries that leave little room for nuance. Scent...
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From the Ancient Agora to the Modern Mic—The Birth of Free Speech
Long before Twitter feeds and televised town halls, free speech was forged in the dusty courtyards of ancient Greece. In 5th-century BCE Athens, citizens gathered every morning in...
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Durian: The Pungent Pleasure of the Fruit King
In the realm of fruits, there exists one with a reputation so polarizing that it has earned the title of the "King of Fruit." The durian, notorious for...
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